Emerging Market Advocacy Campaigns

Don’t let the environment control you. Control the market and learn how to manage the behaviors of your key stakeholders. FRDA is not a PR firm, we are niche problem solvers who formulate low-visibility and nonattributable solutions outside the scope of PR and advocacy marketing. We use holistic, integrated, and multi-faceted methods to target very specific problems. Rather than occasional trips to the region, we provide a persistent presence to validate effects and adjust as needed. We understand brand sensitivities and we are adept at hiding the hand, not the message.

Campaign services

Desired results, every time

We know how to work within each culture by establishing on-the-ground relationships with the right influencers from day one. FRDA was built on a no-fail culture and we take a rigorous approach to messaging measurement. We use well tested Measures of Performance (MOP) and Measures of Effectiveness (MOE) as key performance indicators (KPIs) that drive our maniacal focus on results.

Non-Attributable Option

If requested, FRDA will conduct all activities in a manner that is not attributable to our clients. We have decades of experience managing sensitive operations in international settings. FRDA was forged from a no-fail culture, expert in low-visibility and discreet assignments.

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